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I've been doing a lot of culture interviews lately.
SalesLoft is growing at a crazy rate, but hiring people means participating in a lengthy interview process, from call screens to sending email questionnaires to filling out assessments to speaking in-person. And hiring the right people means doing even more interviews.
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Edgar Allen Creative Director Mason Poe kicked off last night's Friends of Switchyards roundtable discussion on brand with the eminently quotable line from the picture above. (Yes, the lines only got better from there. No, most of us will never be as good with the pearls of wisdom as Mason is. I'm lucky to get even one good line out, let's be honest.)
So take some notes and make some plans — from brand "sculpting" to creating your club, here are 14 memorable, actionable words of wisdom from Mason:
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